Postback Configuration Example Cheat Sheet

Updated Feb 16, 2016

This article will cover offer link and postback setup examples when working with advertisers using CAKE and various other tracking platforms

CAKE

Your tracking link from the Advertiser:

http://AdvertiserDomain.com/?a=12345&c=1134&s1=

This link becomes an offer link in your CAKE system. Additional advertiser parameter and CAKE tokens added:

http://AdvertiserDomain.com/?a=12345&c=1134&s1=#affid#&s2=#reqid#

Your postback to place in the advertiser's system. Advertiser's tokens added:

http://YourDomain.com/p.ashx?o=1&e=1&f=pb&r=#s2#&t=#leadid#

HasOffers

Your tracking link from the Advertiser:

http://AdvertiserDomain.com/aff_c?offer_id=1&aff_id=1

This link becomes an offer link in your CAKE system. Additional advertiser parameter and CAKE tokens added:

http://AdvertiserDomain.com/aff_c?offer_id=1&aff_id=1&aff_sub1=#affid#&aff_sub2=#reqid#

Your postback to place in the advertiser's system. Advertiser's tokens added:

http://YourDomain.com/p.ashx?o=1&e=1&f=pb&r={aff_sub1}&t={transaction_id}

HitPath

Your tracking link from the Advertiser:

http://AdvertiserDomain.com/rd/r.php?affid=1&sid=6&c1=

This link becomes an offer link in your CAKE system. Additional advertiser parameter and CAKE tokens added:

http://AdvertiserDomain.com/rd/r.php?affid=1&sid=6&c1=#affid#&c2=#reqid#

Your postback to place in the advertiser's system. Advertiser's tokens added:

http://YourDomain.com/p.ashx?o=1&e=1&f=pb&r=xxc2xx&t=xxhitidxx

LinkTrust

Your tracking link from the Advertiser:

http://AdvertiserDomain.com/click.track?CID=1&AFID=1&ADID=1&SID=

This link becomes an offer link in your CAKE system. Additional advertiser parameter and CAKE tokens added:

http://AdvertiserDomain.com/click.track?CID=1&AFID=1&ADID=1&SID=#affid#&AffiliateReferenceID=#reqid#

Your postback to place in the advertiser's system. Advertiser's tokens added:

http://YourDomain.com/p.ashx?o=1&e=1&f=pb&r=[=AffiliateReferenceID=]&t=[=_TransID=]

Commission Junction

Your tracking link from the Advertiser:

http://AdvertiserDomain.com/click-1111111-11111111

This link becomes an offer link in your CAKE system. Additional advertiser parameter and CAKE tokens added:

http://AdvertiserDomain.com/click-1111111-11111111&sid=#reqid#

Your postback to place in the advertiser's system. Advertiser's tokens added:

http://YourDomain.com/p.ashx?o=1&e=1&f=pb&r=%xs&t=%xo

0 Comment

Add your comment

E-Mail me when someone replies to this comment
Previous Article Click Pixels
Next Article Affiliate Postback Configuration Cheat Sheet