How to add a Campaign

This article will cover:

  • The definition of a Campaign in CAKE
  • How to create a Campaign
  • Create a Campaign Wizard

The definition of a Campaign in CAKE

A Campaign in CAKE is the one to one relationship between the Source and an Offer.  You can see the relationship of the Campaign to the Source and the Offer in the breadcrumbs below the campaign name (highlighted above). Both breadcrumbs are clickable, providing access to the other cards to review additional information or take further actions.

Create a Campaign - Offer Card

To add a new Campaign:  

  1. Open an Offer card
  2. Click on the Campaigns tab
  3. Click the Add Campaign button
  4. The Campaign Creation wizard will open to allow you to enter the necessary details

Create a Campaign - Source Card

To add a new Campaign:  

  1. Open a Source card
  2. Click on the Campaigns tab
  3. Click the Add Campaign button
  4. The Campaign Creation wizard will open to allow you to enter the necessary details

Creating campaigns through the hover menu

Creating campaigns through the hover menu

You can additionally create Campaigns through the Channels tab hover menu.

  1. Hover over the Channels tab
  2. Hover over Campaigns which will display a side menu
  3. Click on Add Campaign

Create a Campaign Wizard

Create a Campaign Wizard
  1. Select the Channel
  2. Select the Source
  3. Select the Offer
  4. Select the Price Format
  5. Enter the Price (payout to the source - cost)
  6. Select the Status. (Active/Inactive/Pending) Only active campaigns allow for a normal redirect of traffic to the offer's landing page.  Inactive and pending campaigns will redirect any traffic sent to that campaign through the redirect strategy.

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